Showing posts with label Alexandra Evjen. Show all posts
Showing posts with label Alexandra Evjen. Show all posts

Wednesday, July 21, 2010

Headband Give Away

My very fabulous, fashionista friend Alex Evjen, is a stylist and has a super cool fashion blog. Check it out, and you can enter to win some of my headbands. I am doing a modern-day Marie Antionette photo-shoot at the Orpheum Lofts Penthouse apartment next month. I heart all my creative, artistic, fashion-savvy friends :-)

http://www.avestyles.com/blog/jennifer-paige-designs-giveaway/

Wednesday, June 30, 2010

Vision




Making mood and vision boards were practically a part of almost every class I attended at Parsons. And for good reason, it is an essential tool that communicates ideas, concepts, inspiration and vision in the fashion industry. I put together many boards while at Oscar de la Renta, American Eagle, and other private label firms.

Vision boards are not limited to only fashion either. Bob Wilkinson and I spent an entire Saturday covering a rather large piece of particle board with images from Dwell, Architectural Digest and other design magazines in order for me to show him what I wanted done to my "Beadle Box" remodel.

So last week when both Ashley Bugg and Alexandra Evjen suggested I create a mood board to help with my brand and latest collection, I WAS all about it. They had attended Promise Tangeman's "Show It" marketing and branding conference and Promise was talking about creating vision boards there. I figured it would be a great exercise for Tracey Martin and I.

Making mood boards ranks up with there with one of my favorite activities!